Mock Re-Design for Terry Urban
As a designer deeply inspired by culture, creativity, and personal expression, I took on a self-initiated project to reimagine the online presence of Terry Urban—an American artist, DJ, and music producer known for his vibrant mixtapes and bold, abstract artworks.
This mock re-design project aimed to capture and communicate Terry’s multifaceted identity through thoughtful UI and UX design. My goal was to create a cohesive digital space that reflects his raw, expressive aesthetic while remaining clean, accessible, and easy to navigate.
UI/UX Approach
The user interface was crafted with simplicity in mind—bold contrast, minimal typography, and intuitive layouts allow Terry’s artwork and story to take center stage.
Inspired by his graffiti background and abstract expressionist influences, I incorporated hand-drawn elements, expressive type treatments, and a monochrome palette with punches of color to give the design an edge that aligns with his artistic personality.
From a UX perspective, I focused on storytelling and smooth user flow. The About page introduces Terry’s background and creative philosophy through digestible text blocks, accompanied by a striking image that humanizes and contextualizes the brand.
Meanwhile, the Paintings section emphasizes product clarity—each artwork is given room to breathe, with key info like medium, dimensions, and price presented clearly. The add-to-cart function remains prominent yet unobtrusive.
Reimagining the Digital Identity of Terry Urban
A bold, expressive mock re-design that brings the energy of Terry Urban’s art and music into a seamless digital experience.
Alongside the website concept, I also developed supporting graphics and merchandise—including t-shirts, posters, and event invites—designed to extend his visual identity beyond the screen.
This project explores how thoughtful UI/UX and cohesive branding can amplify an artist’s voice across both digital and physical touchpoints.
Responsive Design
I designed the site with responsiveness in mind, ensuring a seamless experience across devices—from mobile phones and tablets to desktop. Whether you’re casually browsing or ready to purchase, users are met with a consistent, visually engaging journey that mirrors the energy and emotion of Terry’s work.
